AI Insights · Timothy · July 2021
Top 5 Fashion Games on iOS in Brazil Q2 2021
In Q2 2021, the top 5 fashion games on iOS in Brazil saw varied performance trends in weekly downloads, revenue, and active users. Data from Sensor Tower provides detailed insights.
The second quarter of 2021 witnessed notable trends in the performance of the top five fashion games on iOS in Brazil. Here's a closer look at the weekly downloads, revenue, and active user metrics for these popular games, based on Sensor Tower data.
Project Makeover from Magic Tavern, Inc. saw a mixed trend in weekly downloads, peaking at around 29K in late April and dipping to approximately 14.5K by mid-June. Revenue fluctuated, reaching a high of about $21.6K in mid-June and a low of around $14.4K at the end of the quarter. Active users decreased steadily from over 170K in late March to roughly 141.7K by the end of June.
Hair Challenge by Rollic Games experienced significant download numbers, starting strong with over 51.5K in mid-April and maintaining a range between 16.4K to 29K throughout the quarter. Revenue, albeit modest, showed a gradual increase, peaking at around $32 by late June. Active users peaked at approximately 63.3K in late April but gradually declined to about 35K by the end of the quarter.
Makeover Studio 3D from Kwalee Ltd had a notable start with weekly downloads reaching over 31.3K in mid-April, though numbers declined to around 4.5K by the end of June. Revenue remained low but showed slight growth, peaking at $78 by the end of May. Active users followed a similar trend, peaking at about 65.6K in late May and decreasing to around 33.8K by the end of June.
High Heels!, another game by Rollic Games, maintained steady download rates, peaking at around 18.3K in mid-April and stabilizing around 7K by the end of June. Revenue showed minimal fluctuations, with a peak of $108 in early May. Active users saw a gradual decline from approximately 58.4K in late March to around 23.3K by the end of June.
Lastly, Body Race from Gismart, which launched in mid-May, saw a significant number of downloads initially, with a peak of around 47.7K in late May. However, this number dropped to approximately 3.3K by the end of June. Active users followed a similar pattern, peaking at over 75.9K in late May and decreasing to about 20.9K by the end of the quarter.
For more in-depth insights and data, visit Sensor Tower.
